Thinking in social circles is about moving beyond the limitations of the individual to cultivate and harness a more dynamic group identity. Humans are pack animals, and to tap into our need for (inter)connection is to possess the power to leverage our most basic instincts.
Like that of the auto-coiffeuse in the film, the individual’s capacity for innovation, influence, and identity is limited. While her desired result (like an awesome hairdo) is not always within arm’s reach when she acts alone, tapping into the collaborative creative potential of friendship and community allows for a dynamic braiding together of individual want with the ability of the communal to answer that need for something more.
Everyone knows what it is like to feel cut off. By thinking in social circles we can leverage the (hair)ties that bind us all toward a heightened sense of identity and fulfillment.